Business Directory


Me, and my partner heard from somewhere that we can apply for free financial subsidies who help to newly established small business. We checked in Google, but the information over there is so randomized. We are a new Employment Agency, based in Brooklyn NY and we just opened our office.
We guess that the help may be Government or Private (financial subsidies/sponsorship) and that’s why we was wondering how we can find the right person or source?
Thank you for your time and patience!

Free Screensavers

Business Directory


Most people don’t realize it, but one of your first and most important business decisions can be picking your business name. A great name is one that attracts customers and can really give your business legs in terms of starting a buzz. Do you think Google would have created the fanatical sensation it has with a name like Search Engine USA? If you are not the creative type, then bring in others to help you to name your baby. Work with a team of advisors, family or even just some business savvy friends, but don’t delegate this task completely to someone else, and especially not to a stranger or some internet naming company. A naming company is not going to understand your business or know you. If it is your business it should be a name that you like and that links back to your unique value proposition and the personality of your company. People will ask you, where did you come up with your name. This can be a golden opportunity for you to say something really brilliant and memorable, come up with a name that allows you to take this opportunity. If you are conservative, don’t be persuaded into something wild, that makes you uncomfortable and if you are zany, then don’t go conservative just because everyone else in your industry does. Picking a name should happen over a period of time, not in a day or an hour. Forcing creativity seldom works, so give yourself and your team time to percolate on it. Hold a series of brainstorming sessions until you are comfortable and excited about saying, seeing, hearing and owning a particular business name. During these brain storming sessions you should work through these eight rules for choosing a business name:

1) Be distinctive and be memorable, but be easy to spell and pronounce.

Your potential clients should be able to easily remember your business name. However, they also need to be able to find it easily if they’re looking for it in a phone book, directory or online. So choosing a business name such as “Phorgetmeekknot” is not a good idea. While we usually encourage the unique, we also suggest that you be unique without the difficult spellings. Your business name should also be easily pronounced, which is why, for instance, we discourage our clients with predominately American clientele from using French words or names.

The test: If someone were to say your business name over the radio, would people be able to remember it, spell it correctly and easily translate it into a properly spelled dotcom address for surfing at another time during the day? A good name is something that can be mentioned on the radio or over the phone, without a lot of explanation. A great name does this and is memorable.

2) An attractive business name needs a visual element.

What popped into your head when you read “Phorgetmeekknot?” Most people wouldn’t visualize anything when they read this name. Generally we are hard-wired to “See” images when we read or hear language. Incorporating a visual element into your business name can be a powerful aid to customers’ memory and a powerful advertising tool. So you want your business name to have a strong visual element to it.

3) An attractive business name should have a positive connotation.

Many words suggest both literal meanings and emotional meanings. A word’s literal meaning can be positive, neutral or negative depending on the emotional associations that people generally make. The classic example is the difference between “Mom,” which has a very positive literal meaning and “Mother,” which has a neutral connotation. It would not be advisable to name your company Mother’s Toffee when Mom’s Toffee has a more positive underlying suggestion.

When you create your business name, you need to choose words that suggest positive meanings that people will associate with your business while making sure that these meanings are suitable for your business. So, don’t name your business Dad’s Cookies if you’re going to be selling Tofu.

4) An attractive business name should allude to what your business does.

You need to be sure that your new business name gives your potential clients some clues about what you actually do. That’s why almost all banks have the word “Bank” in their name, and bars include words such as “Pub,” “Saloon” or even “Bar” in their names.

Including information about what your business does in your business name also makes it easier for potential clients to find your business in phone books and directories on and offline.

Including a descriptive component in your name can help customers understand the nature of your business. However, you should avoid including descriptive elements that could quickly become out of date or inaccurate. We encourage our technology clients to not use technical abbreviations or words in their business names as those terms can quickly become archaic.

5) An attractive business name should be short, but not too short.

This is vital because you want your clients to be able to remember your business’s name so they can tell other people what it is. It’s also important for promotional purposes. You want a business name that will fit on a business card and stationary, look good displayed on a sign or in an ad and work well as a domain name for search engines if you choose to use search engine optimization. So, keep it as short as you can. That being said, avoid abbreviations or initials as a startup. Your name is part of your branding so it needs to convey meaning. Standalone letters do not convey meaning. This is a case where it is not wise to emulate the big boys. Names like IBM and DHL while now household names, are not good names for a startup, because they carry no meaning. You can shorten to initials after you have developed your image, but it will be easier to develop your brand image if you start with a name that has meaning built into it.

6) An attractive name should distinguish you from your competitors.

If your top competitor is Jewelry Works, you should not choose the business name, Jewelry Worx or Working Jewelry. You need to choose a name that will distinguish you from your competitors. There is a lot to be said for being the black sheep in business and targeting a market based on your unique value. Better to be bold and stand out then be timid and blend in.

7) An attractive business name in today’s world has a dotcom option.

As the Internet reaches a critical mass, owning a good dotcom domain name has a tremendous value. If you believe the Internet will play an important role in the future of your business, you’ll want to factor the availability of dotcom names into your name choice.

It’s easy to find out what domain names are available, and which ones are taken. Use free online resources that determine the availability of a particular name. While .net, and .us are other options for the most part they are not seen as having the same status as a dotcom, so keep that in mind depending on your target market and their status sensitivity.

A lasting business name should not violate IP rights.

You must be sure to choose a name that does not violate the intellectual property rights of another business or organization with the name you choose, which could put your ability to use the name in jeopardy. You can use the internet to research if there are other businesses with your name or search businesses by name with the State government division in charge of registered businesses. This is a state affair so the body governing business registration will not let your register an already existing name. When searching a database, try different spacing and word combinations to find all possible matches. For example, try Prairie Dog, PrairieDog, PrairieDog.Com and Prairie Dog Café.

If you want to trademark your business name you should search the US Patent and Trademark Office website before you choose your name. You can also hire an attorney to do this work for you.

One last tip: think about colors and images when you’re choosing a business name. Colors and images will be an important component of your business logo and other business promotion materials and your business web site. Colors and images have strong emotional associations that you and your team of advisors should take the time to consider. You can read up on this on the internet or at your local bookstore.

For more business tips or information about starting or developing your business visit www.flourishingbusiness.com.



New York City Job Listings

Business Directory


How to start a successful online business has until now been something that has evaded me, but not because of lack of effort. My past efforts to launch a successful business have failed (not counting the two eCommerce startups I worked on) primarily due to a lack of focus, plus the fact that I floated from system to system and from this hot internet marketing scheme to another.

The result of my lack of focus was that I ended up with a hodgepodge of approaches, spent thousands of dollars on the latest fad internet marketing gimmick and ended up with nothing but some piddling Google Adsense and Commission Junction money to show for it.

Quite frankly, I have been disappointed with my previous lack of results. But, Who’s to Blame? Me of course. I was the one without focus, without a plan, without a system.

So I decided to forget the mistakes of the past and press on to greater achievements of the future. This meant starting all over again and throwing away all of my misguided past attempts. This time my I was going to have FOCUS and clear all the noise out of my life so that I could focus. I unsubscribed to all the zillions of “Make a Billion $ in 2 Hours” newsletters and offers that were flooding my email (and that I was wasting time reading).

This time I was going to find the right business model, settle on ONE system and concentrate on it. Period.

I started my planning and searching for a new way of doing business by combing through a hundred of different opportunities posed on the internet. When I started to look at the internet business opportunities available online, it quickly became overwhelming. I found thousands upon thousands of moneymaking opportunities and hundreds of millions of websites dedicated to the subject.

I found every thing from online gambling, paid to read email, paid to complete surveys, affiliate marketing programs, freelancing opportunities, multi-level marketing (MLM) programs – on and on and on. I also found thousands of websites promoting online business schemes that promised great riches, all you had to do is sign up, pay the sign up fee and then sit back and rake in millions in profits while bikini clad babes waited on you. Of course the majority of these are scams with ridiculous come-ons.

Whenever I saw a business promoter bragging about their ClickBank or Google earnings (with photocopies of their big checks) or they guaranteed a profit I quickly ruled them out. I believe that the more the hype, the less trustworthy the source. It was disappointing to find that the majority of business opportunities out there are from self professed gurus that are only willing to take your money but offer no benefit or real service in return.

Most seemed to offer a snatch, grab and run approach.

In conducting my due diligence and research one thing that amused me was the so called independent product/business reviews. I found so many postings claiming to be an independent review of a business it amazed me. Of course, they were really disguises meant to get you to sign up to a new Internet Marketing system, or some other program, using their affiliate links buried somewhere in their “independent review”.

All in all, I’d guess that 99% of the opportunities I reviewed were pure, adulterated crap!

I am pleased to say though, that there are real business systems out there, sponsored by people that really do want to help you succeed online. Of course they would gain by you signing up for their “system”, but that’s really a good thing if you think about it. The best business model is one where your sponsor has a vested interest in your success. There’s a lot to be said for someone that is vested in your success, because if you make money, he/she makes money. Now that’s a good thing – you succeed, they succeed.

During my search for a business opportunity I realized I had to set some guiding principles or rules to guide my decision making process. I wanted to end up with a winner. Picking a winner has to be a business decision with no guesswork involved.

You can come up with your own rules for picking a business. The important thing is that you have some, you stick to them and that they fit your personality, goals and your business plan. You do have a business plan, don’t you?

So here are the rules that I established to guide my decision in picking a home based internet business opportunity. These are just some guidelines – please add your own criteria to fit your situation.

It must be a business where I can help others succeed. The more people that I can help to succeed, the more I succeed. It must embrace a culture of “enthusiasm about the success of others”. It must be based on a System that offers a proven roadmap that has already been tried and proven to work. The roadmap should be something that anyone, regardless of expertise can follow and master. Anyone who wants to succeed can succeed as long as they put in the effort. It should be a business that can be done part time. The majority of people that want to start a home business need to do so on a part time basis. The sponsors of the system must already have a good record of success and be vested in my success. If you want to succeed, hang around with successful people. The really successful people in life have learned that helping others is a key to success. It must offer a person with a small budget the opportunity to join in, succeed and profit. By eliminating the cost of joining the business, more people can join in, become successful, and realize their dreams. Residual income is critical in order to building a recurring stream of income. Wealth is built on recurring income, not on one-shot sales. It must offer multiple streams or ways of generating income and not be reliant on just one approach or product. Staying power and lifespan are important in that a business being built today will still be a viable business model in the future. It cannot rely on the latest Internet fad or a single strategy as the primary way of making a profit. It needs to be something that any potential business owner can do regardless of technical or business expertise. The vast majority of potential business owners have limited technical expertise and/or they have never run a business of their own before. 10. Training and/or mentoring are critical components of the program. Business owners need to know they will have access to an outstanding training program, be supported and that there is always someone available to help them ANYTIME they need it. The business must be replicable – if I can do it, anyone can do it. And perhaps the most important to me is that the business needs to offer its owners/participants a sense of community and foster involvement, success and a giving attitude. Working with others is a far better way of ensuring success than working in solitude.

There you have it, my 12 guiding principles for selecting an Internet Business Opportunity that will be a winner. Perhaps 1 in a 1000 businesses – be they the brick and mortar type or a home based Internet business will be able to meet these requirements.

But, I am happy to say I have found one and you can check it out at Rags2Riches.net.

It’s time to move ahead and take action.



Free Screensavers